The Church of England Newspaper website has suddenly turned rather splendidly bizarre. They have started to use the ‘adbrite’ advertising system with some gloriously inappropriate messages that pop up when you roll your mouse over certain words. I fund the one above quite pleasing – I had not heard that there is a demand for ‘saber tooth cat skulls’ amongst Evangelical Anglicans, but perhaps someone reading knows better.
It really is quite baffling – even some of the menu items at the top have these irritating rollovers added, making the site immensely annoying to use. None of the adverts have anything at all to do with any of the words they pop up from.
Perhaps there is more money to be made from peddling loans and remortgages online that there is from reporting Anglican news from an Evangelical perspective. Who would have thought it?