Squidoo

During my lunchbreak today I made what is known as a ‘lens’ on a new site called Squidoo. It’s here if you want to see it. A ‘lens’, as far as I have gathered up to this point, is a webpage about some topic of interest to the person writing it. The idea is that people can search for things and it will all be very useful.

I’ve no idea whether Squidoo will turn out to be popular or interesting in the long term, but the reason I thought it worth investigating is the man behind it, Seth Godin, is one of my favourite writers on business and marketing related topics about which I have needed to learn a lot over the last year or so.

Commenters at Darren Rouse’s Problogger site have been trying it out too.